Leading Meeting Professionals

Professional Convention Management Association

IMEX America 2014

Event Details:

Where: Las Vegas, Nevada
When: October 14, 2014 until October 16, 2014

imex america education

IMEX America is the place to select from nearly 3,000 suppliers from across the world for your future conferences and events. Take advantage of this opportunity to gain new insights from the comprehensive program of education offerings and connect with colleagues who also plan international meetings.

Past Attendee Testimonials

“This was my first IMEX America (2013) and it is definitely moving to the top of my list. All of my Hosted Buyer appointments were beneficial and definitely will assist me with my planning for 2014 & 2015.” - Tammy Mulcahy, Director of Events, Point of Purchase Advertising International

This invitation, which includes attendance at the IMEX America exhibition, offers complimentary:

  • Round trip airfare to Las Vegas
  • Accommodation in one of our specially selected partner hotels (up to 2 nights covered for buyers based in the USA and Canada).  Additional accommodation may be provided for buyers who spend an extra day at the tradeshow (subject to availability)
  • Ground transfers within Las Vegas from the airport, hotel, and Sands Expo
  • Hosted Buyer Lounge access, with complimentary Wi-Fi and other dedicated services
  • Dedicated IMEX America support team before and during the show

 


Registration Instructions:

During the registration process, you will supply details of your organization’s past and future global meetings, including location, venue, dates, and attendance numbers. If your organization is just starting to hold international meetings, you must have a meeting booked for a future date.

When your application has been processed and accepted, you’ll receive a confirmation email welcoming you to the program and periodic communications from PCMA with all of the information you need leading up to your departure! At the show, you are requested to schedule a minimum of eight appointments per day with exhibitors throughout the three-day show. 

 

PCMA Education at IMEX America:

PCMA Business School: From Strategy to Results - Creating a Culture of Change
Monday, October 13th: 2:00pm - 5:00pm

Facilitator: Dr. Jerry Jellison

Organizations have to be nimble and yet discerning to keep up with the speed of change with the latest technology, meet and exceed the demands of a customer base that are increasingly diverse from culture to multiple generations to new business norms.  Is your team built on a culture of change that can excel in today's business environment?  How do you establish a culture in your organization that fosters continuous change?  What techniques can you apply to drive innovation when stakeholders are hesitant to embrace your ideas?  In this workshop you’ll gain practical tools to circumvent people’s resistance and expand your sphere of influence.

Learner outcomes:
  • Gain practical tools that help people think differently
  • Practice effective communication techniques to apply when your ideas are met with resistance
  • Identify areas where you can drive change and create an action plan to ensure results


Making the Most of PCO Partnerships For Global Meetings
Time:  Tuesday, October 14 10:30am - 11:15am, Inspiration Center, Show Floor

Are you planning globally and want to understand how to successfully use a PCO or local partner? A pair of global meeting experts will share their lessons learned from finding potential partners to getting the most value from their local resources. Hear first-hand successful and not so perfect case study examples and walk away with the tools you need to save time and money for your next international event.

Speakers:

  • Michel Neijmann, President IAPCO
  • André Vietor, Chair IAPCO Training Academy
  • Lisa Astorga, CMP, Director of Meetings, International Society on Thrombosis & Haemostasis

 

Moderator: Claire Smith, CMP, Vice President, Sales & Marketing, Vancouver Convention Centre

 

PCMA/IAPCO Campfire session
Time: Tuesday, October 14 11:30am – 12:00pm
Location: Campfire Area, Inspiration Center, Show Floor

Are you planning globally and want to understand how to successfully use a PCO or local partner? A pair of global meeting experts will share their lessons learned from finding potential partners to getting the most value from their local resources. Hear first-hand successful and not so perfect case study examples and walk away with the tools you need to save time and money for your next international event. 

Tips for Creating Brain-Friendly Events
Time: Tuesday, October 14 12:00pm - 12:30pm
Location: PCMA Booth, Show Floor

People attend live meetings and events for 3 reasons: to explore new ideas, meet new people, and engage in rich conversations.  Emerging neuroscience research is an important resource planners can leverage to drive attendee behavior.  Exploring how the brain organizes information and understanding key triggers will help provide insight into how even the slightest brain-friendly elements in your meeting design can make an impact.  This session will empower you to move beyond theory to apply these principles and improve your meeting results.

Speaker:Janet Sperstad, Janet Sperstad, CMP, Program Director, Meeting and Event Management, Madison College

Key Questions to Consider When Creating an Informed Big Data Strategy
Time: Tuesday, October 14 2:30pm – 3:00pm and Wednesday, October 15 10:30am - 11:00am  Location: PCMA Booth, Show Floor

"Big Data” doesn’t have to be intimidating as long as you ask the right questions when formulating your organization's event data strategy.  Identifying what's already being collected and utilized can help gauge where changes should be made to make the most out of future attendee, exhibitor and education-specific data. These questions will help you create an informed strategy that effectively leverages event data to better understand your attendees and optimize your overall meeting management programs.

Time: Tuesday, October 14 2:30pm – 3:00pm and Wednesday, October 15 10:30am - 11:00am  Location: PCMA Booth, Show Floor "Big Data” doesn’t have to be intimidating as long as you ask the right questions when formulating your organization's event data strategy.  Identifying what's already being collected and utilized can help gauge where changes should be made to make the most out of future attendee, exhibitor and education-specific data. These questions will help you create an informed strategy that effectively leverages event data to better understand your attendees and optimize your overall meeting management programs.

Speaker:Kevin Iwamoto, GLP & GTP, Vice President of Industry Strategy, Lanyon

 

5 Ways NFC and iBeacon Technology Can Enhance Your Event Experience
Time: Wednesday, October 15th 2:30pm-3:00pm and Thursday, October 16th 10:30am-11:00am 

Have you started hearing these terms but don’t know what it means for you or the meetings industry?  Imagine your exhibitors pushing content to attendees as they walk by their booth and giving attendees a way to instantaneously exchange information just by touching their phones together.  This session will introduce you to Near Field Communication and iBeacon technology that make these things possible and how they can enhance the attendee and exhibitor experience at your next event.

Speaker: Dahlia El Gazzar, CEO + Founder, The Meeting Pool



 

LEARN: PCMA 365