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Meetings, events and conference news from the leading meeting professional organization. Written by meeting professionals for meeting professionals.

  • Time for a Status Update: Your Meeting Marketing Strategy

    The PCMA Millennial Series has provided tips on using social media to achieve success while you're on-site, but it's time to examine an equally crucial time: before your meeting. As Millennials, Gen-Xers and Baby Boomers continue to sign up for new social media accounts, there are more channels than ever before to connect your prospective attendees.
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    By David McMillin, Staff Writer, Aug 12, 2012