Meetings News

Many of your organization's employees may work from 8 AM - 5 PM, but your prospective attendees are ready to receive your meeting marketing messages outside of regular work hours. A recent study from KISSmetrics shows that the best day for Facebook sharing is Saturday and the weekend is one of the highest-trafficked times for Twitter.

At last week's PCMA Exhibit Managers Think Tank, Gregg Talley, FASAE, CAE, President & CEO, Talley Management Group, and a diverse group of show organizers aimed to answer a question that's challenging the entire industry: how do we continue to attract exhibitors when overall attendance is down?

If you're a planner, you've probably seen this introductory line quite a few times. In fact, you may have already seen it today.